PRESS INFORMATION

22^nd April 2009

Anatom confirms distribution of Snowpulse® brand

Leading specialist UK distributors Anatom have signed an exclusive contract to distribute the revolutionary Snowpulse avalanche airbags within the UK and Ireland.

Snowpulse will compliment Anatom’s existing portfolio of snow safety products from Backcountry Access® consisting of transceivers, shovels and probes.

An innovative new design, Snowpulse produces backpacks with an integrated avalanche airbag that provides the ultimate in personal protection; yet is light, compact and user friendly. The key advantages of the Snowpulse are –

• The “head on top” technology, keeps your head out of the snow.
• Shock and trauma protection to the head, neck and thorax regions.
• Time saving during rescue because the airbag is easy to locate on the surface.
• The lightest and most compact airbag system on the market.
• Simple and ergonomic release system with a compressed air system that is easy and cheap to re-use.

Commenting on the new distribution agreement of Snowpulse, Anatom’s Managing Director, Gordon Fraser says; “As the distributor of the No1 avalanche transceiver in the UK, we are very committed to the snow safety market.  Having studied avalanche air bags for several years we are now convinced that the right product to deliver the best performance is now available for the market.  We will be combining the distribution of Snowpulse with our BCA products within our Anatom Academy Snow Safety Training Workshops this Autumn and putting in place an effective stock-flow system for orders and re-orders with the intention of becoming the leading avalanche air bag system available in the UK.”

To find out more about Snowpulse and how to become a Certified stockist please visit www.anatom.co.uk or call 0800032 3505

-ENDS-